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We are Design Tact

Based in Cape Town, Design Tact is a strategic design and implementation offering that specializes in interpreting brand and conceptual thinking into interactive spaces across South Africa, into Africa and further abroad.

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Our Focus

  • Brand Experiences
  • Graphic Design
  • Digital Strategy

Two decades of international experience in retail and brand interior design and project management including; new store concepts, concepts for franchises, corporate office design, modular kit of parts design for mass roll out, revamping existing shops, retail audits and strategy and . We conduct and manage all aspects of the design, manufacture and build process for your stores, restaurant, service outlets, workspaces, showroom, brand experience centre, exhibition stands and pop-up stores - afterall, these are all physical environments that set the stage for the interaction between the customer and your brand.

Design services with long-lasting reach beyond the initial creation of brand identity, logo, signage, packaging, brochures, websites... great brands start with strategically motivated design and an intent for integrity. It is not difficult to design a logo. But a brand is a lot more than a logo. Brands which last are those which have an ongoing brand maintenance strategy and application protocol. The way in which the brand is applied becomes the DNA that translates the brand throughout its life and in its many visual applications and mediums of communication. We create brands and we also carry brands in a manner that ensures they are expressed with excellence. 

Social media, content, blogging, online advertising - your integrated digital presence is so much more than just your website or Facebook Page. Design Tact offers online marketing strategy and implementation from start to finish with a network of specialists in strategy, content, SEO and development.

About Us

Based in Cape Town, Design Tact is a strategic design and implementation offering that specialises in interpreting brand and conceptual thinking into interactive spaces across South Africa, into Africa and further abroad. Our primary areas of focus are interior / architectural design, graphic / brand design and digital marketing. Strategy is as important as the final implementation standards and we present clients with a full project and production management option, taking care of your brand’s business from start to finish.

We greatly operate in the field of spatial tactics, architecture and interior design (retail, commercial, corporate, hospitality), product packaging, form design and point-of-sale; whilst duly optimising and aligning your brand’s online strategic approach to website, social media, online reputation management, e-commerce and digital campaigns.

Whether they’re browsing in your shop or researching your brand and products online, these spaces both serve as critical brand interaction points for your customers and potential customers. Let us help you effectively engage with them along this path-to-purchase.