Bakos Brothers is a well established, 3 generation old family business based in Johannesburg and consists of 4 stores across the Gauteng region. They offer premuim residential furniture to upmarket customers wanting quality crafted pieces. Design Tact was tasked with helping establish a consistent and considered Retail Strategy and develop a store design that would be applied across all current and future branches across South Africa. The design development ensures a holistic consideration to the multi-faceted product range and styling. The Bakos Brothers Brand was refreshed and repositioned along with the new store design and both executions ensured the Brand was positioned, defined and implemented correctly. The Brand needed to show vigor without losing the long established existing customer profile and partial existing equity within the market.
Feel free to contact us if you require graphic and interior design for a homeware, furniture or concept store.